Smart Shopping, Thrift Stores

Part 3 of a Thriftista series: Reselling online

Brunette woman holds smartphone and makes photos of clothes to sell after childbirth via internet. Young woman consults with a designer stylist at home about her wardrobe.

We’re at part 3—reselling online! Be sure you check out part one (thrifting tips) and part two (where to thrift).

Selling thrifted fashion is part treasure hunt, part hustle. Whether you’re cleaning out your closet or turning reselling into a side gig, here’s how to get started.

Step 1: Know what sells

Not all thrift finds are created equal. Look for:

  • Name brands (Madewell, Patagonia, Nike, Reformation, vintage Levi’s)
  • Trendy styles (Y2K, ‘90s, cottagecore)
  • Natural fabrics (cotton, wool, silk—these hold value)
  • Unique vintage or statement pieces
  • New with tags (NWT) items

Tip: Browse sold listings on eBay to see what people are actually buying. It’s great for pricing your items realistically, too.

Step 2: Take great photos

Photos truly make or break your listing. Use natural light and a clean backdrop. I also fill in with a ring light as it’s what I have at hand.

  • Hang items or use a mannequin/body form
  • Show multiple angles
  • Include close-ups of labels, tags, and fabric texture
  • Include measurements
  • Show flaws clearly (buyers appreciate honesty)

Check out Poshmark’s photo tips for an example of good styling.

Step 3: Write an honest, searchable description

Use keywords buyers will search for. Include:

  • Brand
  • Size
  • Material (100% linen, wool blend, etc.)
  • Condition (excellent used condition, new with tags, etc.)
  • Fit details or measurements

Example:
Vintage Levi’s 501 Jeans – W30 L32 – High Rise Button Fly – Made in USA – Distressed – 90s Grunge Style

Step 4: Choose your resale platform

Each platform has a different vibe and audience:

PlatformBest forFeeLink
eBayName brands, vintage, anything15% if total amount of the sale is $2,000 or less, calculated per item; 9% if total amount of the sale is over $2,000, calculated per itemGlobal reach
DepopTrendy, aesthetic styles (Gen Z)No fee but 3.3% + $0.45 payment processingGreat for styling and creativity
PoshmarkModern mall brands, fashion fans$1, $2 or $3 based on the order price plus 5.99% of the order totalVery fashion-forward
ThredUpPassive selling (send-in)Varies (low)Low-effort, lower reward
Facebook MarketplaceLocal, bulky itemsFreeEasy local pickup sales
The RealRealHigh-end designer30–45%Authenticated luxury resale

Step 5: Ship it smartly

  • Use USPS First Class for items under 1 lb
  • Use flat-rate shipping (e.g., Poshmark includes it)
  • Reuse clean mailers or buy eco-friendly shipping supplies (EcoEnclose and NoIssue)

Bonus: Cross-list for maximum exposure

Use tools like:

They help you post to multiple marketplaces at once—and manage inventory when something sells.

Keep your inventory organized

A little organization saves you time when orders come in; I created an Excel spreadsheet to keep track of what I’m selling, when I listed it, and update it when something is sold. Use bins, tags, or garment racks and label everything by size or season.

Make it fun

Curate your shop like a brand. Use consistent photo styles, a clear tone, and even a fun name. Reselling is part business, part creative outlet.